BUS311 Group Project
Team Full Throttle's Online Business: PackMyParty.com

Team Full Throttle are:  Weldon Corpuz, Kimberly Imamura, Tammy Kapali, and Gabe Jardin



Check out our site:  PackMyParty.com!

Welcome!  We are team Full Throttle, and this is a homepage for our Business 311:  Information Systems and Technology class project.  For this project, we were required to develop an idea and plan for a new online business.

The business that we decided to create is PackMyParty.com.  This site specializes in selling packages of themed party supplies, making party planning faster, easier, and cheaper.  We will also offer our customers unique services, all of which you can read about in our report below.

Report Requirements

Item 1: What is it that you are going to sell? What is your product line?

Item 2: Who is your target audience and what are the demographics for this audience?

Item 3: What is your business strategy (Refer to Porter's Generic Strategies)?

Item 4: Who are your competitors? How much do they sell?

Item 5: Perform a Competitive Assessment - how are you going to get a competitive advantage?


Item 6: Are you/How are you going to use IT to gain a competitive advantage?

Item 7: What IT features/systems do you need to support your enterprise?

Item 8:  How are you going to attract and retain customers?

Item 9: PackMyParty.com Prototype

Item 10: Typical User Experience at PackMyParty.com

Other: Sources Used