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Our competitors are other online
party planning sites, as well as party stores, bulk party supply stores,
and party planners. There are not vast amounts of
other party planning sites, but some of the more prolific ones include
iParty.com and Party411.com. iParty reports a revenue of $56.7 million in 2003, and an overall 9.5%
revenue increase from their retail stores (iParty's
2004 Financial Report).
They do not yet report their finances specifically for their
online store, on which they offer a variety of themed party supplies for
a number of occasions such as birthdays, seasonal holidays, and
milestones. Retail party stores such as
Party City are also major competitors.
Party City is the largest party goods chain in America, reporting
$100.6 million in net sales for the first quarter of the fiscal 2006 ("Party
City Corporation Announces Sales Results for Fiscal 2006 First
Quarter").
They have over 500 retail stores and specialize chiefly in
products related to the Halloween season (PartyCity.com:
About Us). |